What a year!
2025 showed us how strong collaboration, a well-coordinated team, strong ideas and courageous clients made it possible to create experiential worlds that set very different brand accents in terms of design and atmosphere. From futuristic light installations to a street-art atmosphere, everything was included.
Here are our highlights, our new faces and a look at what will make us (and you!) even better in the future.
Our Trade Fair Highlights 2025
Polyvantis (K Düsseldorf): A play with light and transparency
The material became the star: Plexiglas and Lexan shaped the entire design and transparency was rethought. With illuminated Plexiglas tubes under the ceiling and transparent elements on the staircase and gallery, a shimmering overall impression was created that left you wanting more.
A real eye-catcher was the fully functional aquarium and the outdoor dome in the middle of the stand, which created a special atmosphere for conversation.
Bakerman (Internorga): Street art meets business
Trade fairs, redefined: young, loud and urban. On 165 square metres, we once again said goodbye to the classic trade fair aesthetic. Instead of white walls, there were street-art vibes, a moving “snack belt” and a four-metre-long walk-in LED tunnel that visually drew visitors into the brand world. A bold statement for dynamism and enjoyment!
165 sqm exhibition stand for Bakerman at Internorga 2025 in Hamburg – holistic design with LED tunnel and moving staging elements.
Alstom (transport logistic): Openness under the open sky
Building outdoors comes with its own requirements. For Alstom, a bright outdoor stand with clear lines and inviting architecture was created, directly appealing to visitors. Proof that a high-quality brand presence works perfectly even under the open sky.
Lanxess & Harold Scholz (bauma): The best of two worlds
Two strong identities, one harmonious appearance. The challenge: giving both brands space without overloading the stand. The result was a perfect interplay of CI colours and clear accents. A fine example of a successful design partnership.
OBO (Bau München): New perspectives
Instead of one large block, we opted for diversity at OBO: an architectural concept made up of several small houses created different thematic worlds. This allowed ever new perspectives on the products and invited visitors on a journey of discovery. Lively, varied and communicative.
Further examples from OBO can also be found here.
Discover other exciting implementations from past years in our referenzes.
Team & Development
Not only our projects have evolved – we have too. We are pleased to have been able to strengthen key areas: Tobias Lang (Project Management), Tobias Baron (Construction), Andreas Eckert (Electrical) and Kilian Stein (Purchasing) bring fresh impetus and expertise.
From January 2026, Luisa Job (Graphics) will also join the team to further sharpen our concepts visually.
Milestones
We continuously work on becoming better and more sustainable.
- Certified sustainability: In November 2025, our ISO 20121 recertification was confirmed – our proof of responsible action.
- „Hummel“: With this internal award, we now recognise employees who have successfully completed sustainability training and thus strengthen the topic within the company.
- Technology upgrade: Our new CNC machine has arrived! For you, this means even greater precision in metal, wood and plastic, and faster processes thanks to fully automated production.
Outlook
2025 has shown how versatile exhibition stand construction is. If you are looking for a partner for your upcoming projects who listens and thinks along with you, we are ready.
Whether it’s an initial idea or a concrete enquiry: simply contact us on
+49 6021 4982-825 or send us an email. We look forward to exchanging ideas.
— Bastian Schmitte, Operations Manager Client Services & Design at WUM
