Blogpost updated January 2018
One of the most important economic sectors in Germany is by far the automobile industry. Vehicles from Germany have been in great demand all over the world for years. In 2015 alone, the industry was able to gain over 404 billion euros in sales and now dominates the global market with a world market share of 20 percent.
It is therefore hardly surprising that the internationally hottest and most influential trade fair in the industry is also held in Germany. Every two years, thousands of exhibitors and entrepreneurs from all over the world gather at the Automechanika trade fair grounds in Frankfurt. There they present their latest products and innovations.
And the fair was not even supposed to be a big event. In January 1971, the IAA Passenger Cars, the International Motor Show, was to take place in Frankfurt. But due to cost-cutting measures by the German Association of the Automotive Industry (VDA), the prestigious trade fair was cancelled.
But a Würzburg motor journalist, Joachim Lattke, succeeded in persuading industry representatives to organise a replacement fair. What started out as an emergency solution exploded rapidly and gained great influence over the years.
Automechanika on the Social Web
Automechanika is now also represented in social networks. If you want to keep your finger on the pulse of the fair, the best way to follow Automechanika is on Twitter, Facebook, Google+ and YouTube. All other information about the fair can be found on the Website.
The fair in 2016 attracted 4,843 exhibitors and almost 140,000 visitors on an area of 177,317 sqm, more than half of whom came from abroad. The trade fair takes place every two years in alternation with the IAA and opens its doors next time in September of this year.
WUM Design in Frankfurt
From 11.09. to 15.09.2018 exhibitors will once again have the opportunity to present their products and services at the fair. WUM Design has been working at this fair as a stand constructor for many years. The fact that we are so close to our production site in Aschaffenburg is very practical for us and our clients because it is only 41 kilometres to the exhibition centre in Frankfurt.
Automechanika in Fakten
- Branch: Automotive industry
- First fair: 1971
- Frequency: every two years
- Next date: 11.09.-15.09.2018
- Visitors: 132.944
- Exhibitor: 4.843
- Exhibition area: 177,317 sqm
- Location: Messe Frankfurt
- Website of the fair
