Im 100. Jubiläumsjahr dürfen wir den Messestand des Healthcare Unternehmens auf der IFA konzipieren und realisieren. Die Messe gilt als...
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Artikel vom Autor
Joas Kotzsch
Trade fair stand and content
According to a representative AUMA survey, trade fairs are the second most important instrument in the marketing mix after one’s own...
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How to show what’s going on at the trade fair stand
The running shoe manufacturer Asics in Brazil is currently making a name for himself with a simple but also effective advertising campaign....
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Eurobike – a trade fair looks for the way
Blogpost updated January 2018 The sparrows whistle it off the roofs: The future belongs to the bicycle. For some years now, the bicycle has...
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The Online Marketing Rockstars Festival
Blogpost updated January 2018 On 22 and 23 March 2018 the Online Marketing Rockstars Festival will take place in Hamburg. The festival location...
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Hannover Messe: The trade fair of the trade fairs
That’s all there is to it. The Hanover Fair, HM for short, is the world’s most important industrial fair for capital goods and...
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5 tips for better press work on the trade fair
Often the accompanying press work for a trade fair comes too short. It goes under in the many organisational to-do’s during the...
Lesen Sie mehrThe future begins at interzum
Blogpost updated January 2018 In May 2019 the time has come again. interzum, the international trade fair for the furniture industry, will open...
Lesen Sie mehrAfter the fair is before the fair – drupa 2020
Blogpost updated January 2018 Several hundred thousand visitors from almost 200 countries met again at drupa in Düsseldorf. The world’s...
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Bauma: The heartbeat of the industry
Blogpost updated May 2019 “The heartbeat of the industry.” This is how the world’s largest and most important trade fair for...
Lesen Sie mehrIMM Cologne – as old as the Federal Republic of Germany
For many entrepreneurs from the furniture and interior design sectors, the year does not begin with the New Year’s Eve fireworks, but a...
Lesen Sie mehrThe K 2019 in Düsseldorf
Blogpost updated January 2018 The K in Düsseldorf can look back on more than 60 years of history. In 1952 the fair was organised for the first...
Lesen Sie mehrStand construction at the dmexco
WUM Design produced a total of 16 exhibition stands at the dmexco 2015. For this purpose, exhibition stands had to be designed and built for...
Lesen Sie mehrWUM Design at Social Web
The whole world is talking about social media. Sometimes more, sometimes less. Sometimes social media is said to be dead already. There are...
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Trade fair presence: bringing a brand to life
Trade fairs and events play an important role as marketing instruments. Marketing experts know about the advantages of a successful trade fair...
Lesen Sie mehrNew: AUMA online trade fair lexicon
Since the middle of last week you can find an online trade fair lexicon on the website of AUMA (Ausstellungs- und Messe-Ausschuss der Deutschen...
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